Privacy Policy



This Privacy Policy informs about the type, scope and purpose of the processing of personal data (hereinafter referred to as „data“) in the course of our service provision, as well as our online offerings and related websites, features and content, and external online presence, such as our social media profiles (collectively referred to as „online offer“). With regard to the terminology used, e.g. „processing“ or „controller“, we refer to the definitions in Article 4 of the General Data Protection Regulation (hereinafter referred to as „GDPR“).

Information about us as controllers of user data

The party responsible for this website (the „controller“) for purposes of data protection law is:

Anna Hebbeln
Goodism | Anna Hebbeln | Life Coach
Torstraße 169
10115 Berlin, Germany
Email: hello@goodism.de

Types of processed data
  • Inventory data (e.g. person master data, names or addresses)
  • Contact information (e.g. email addresses, phone numbers)
  • Content data (e.g. text input, photographs, videos)
  • Usage data (e.g. websites visited, interest in content, access times)
  • Meta/Communication data (e.g. device information, IP addresses)
Categories of data subjects

Visitors and users of the online offer (hereinafter referred to as „users“).

Purpose of processing
  • Provision of the online offer, its functions and contents
  • Answering contact requests and communicating with users
  • Safety measures
  • Reach measurement / Marketing
Terms used

„Personal data“ means any information relating to an identified or identifiable natural person („data subject“); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier (e.g. cookie) or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

„Processing“ means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction. The term covers practically every handling of data.

„Pseudonymisation“ means the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.

„Profiling“ means any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements.

„Controller“ means the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data.

„Processor“ means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller;

Relevant legal bases

In accordance with Art. 13 GDPR, we inform the user about the legal basis of our data processing. For users within the scope of GDPR, i.e. the EU and the EEC, unless the legal basis in the Privacy Policy is mentioned, the following applies:

The legal basis for obtaining consent is Article 6 (1) lit. a and Art. 7 GDPR;

The legal basis for the processing in order to fulfil our services, execute contractual measures and reply to inquiries is Art. 6 para. 1 lit. b GDPR;

The legal basis for the processing in order to fulfil our legal obligations is Art. 6 (1) lit. c GDPR;

In the event that vital interests of the data subject or another natural person require the processing of personal data, Art. 6 para. 1 lit. d GDPR applies.

The legal basis for the processing required to carry out a task in the public interest or in the exercise of official authority which has been delegated to the controller is Article 6 (1) lit. e GDPR.

The legal basis for processing in order to safeguard our legitimate interests is Article 6 (1) lit. f GDPR.

The processing of data for purposes other than those they were collected for is governed by the provisions of Article 6 (4) GDPR.

The processing of special categories of data (pursuant to Art. 9 (1) GDPR) is governed by the provisions of Art. 9 (2) GDPR.

Safety measures

In accordance with the legal requirements, we take appropriate technical and organisational measures to ensure a level of protection appropriate to the risk, taking into account the state of the art, the implementation costs and the nature, scope, circumstances and purposes of the processing as well as the probability of occurrence and severity of the risk to the rights and freedoms of natural persons.

Measures include ensuring the confidentiality, integrity and availability of data by controlling physical access to the data. In addition, we have established procedures to ensure the safeguarding of data subject rights, the erasure of data and the response to data compromise. Furthermore, we consider the protection of personal data already in the development, or selection of hardware, software and procedures, according to the principle of data protection through technology design and privacy-friendly default settings.

Collaboration with processors, joint controllers and third parties 

If, in the context of our processing, we disclose data to other persons and companies (processors, joint controllers or third parties), transmit them to them or otherwise grant access to the data, this will only be done on the basis of a legal permission (e.g. if the transmission of data to third parties, such as payment service providers, is necessary in order to fulfill the contract), if users have consented, if there is a legal obligation to do so or on the basis of our legitimate interests (e.g. the use of agents, webhosters, etc.).

Insofar as we disclose data to other companies in our group, convey it or otherwise grant access to it, this is done in particular for administrative purposes as a legitimate interest and, moreover, on a basis that complies with the legal requirements.

Transfers to third countries

If we process data in a third country (i.e. outside the European Union (EU), the European Economic Area (EEA) or the Swiss Confederation) or if disclosure or transmission of data to other persons or companies in a third country is involved in the use of third party services, this will only be done if it is necessary for the fulfillment of our (pre-)contractual obligations, based on user consent, due to a legal obligation or based on our legitimate interests.

Subject to explicit consent or a contractually required transmission process, we process data only in third countries with a recognised level of data protection to which belong the „Privacy Shield“ certified US processors or on the basis of specific safeguards, such as contractual obligation by so-called standard safeguards of the EU Commission, the existence of certifications or binding internal data protection regulations (Articles 44 to 49 GDPR, information page of the European Commission).

Rights of data subjects

Users have the right to request information about whether personal data is processed, to receive information about this data and to receive further information and copy of the data in accordance with legal requirements.

Users have the right, according to the legal requirements, to demand the completion of their data or the correction of incorrect data concerning them.

Users have the right, in accordance with the legal requirements, to demand a deletion of their personal data, or alternatively, to demand a restriction of the processing of the data in accordance with the legal requirements.

Users also have the right, in accordance with the legal requirements, to submit a complaint to the supervisory authority.

Withdrawal

Users have the right to withdraw granted consent with effect for the future.

Right of objection

Users may object to the future processing of personal data at any time in accordance with legal requirements. The objection may in particular be made against processing for direct marketing purposes.

Cookies and right to object to direct mail

„Cookies“ are small files that are stored on users‘ computers. Different information can be stored within the cookies. A cookie serves primarily to store the information about a user (or about the device on which the cookie is stored) during or after his visit to an online offer. Temporary cookies, or „session cookies“ or „transient cookies“, are cookies that are deleted after a user leaves an online service and closes his browser. In such a cookie, e.g. the contents of a shopping cart in an online store or a login status are saved. „Permanent“ or „persistent“ refers to cookies that remain stored even after the browser has been closed. Thus, e.g. the login status will be saved if users visit it after several days. Moreover, the interests of the users can be stored in such a cookie, which are used for reach measurement or marketing purposes. A „third-party cookie“ refers to cookies that are offered by providers other than the person responsible for the online offer (otherwise, if it is only their cookies, this is called „first-party cookies“).

We can use temporary and permanent cookies and clarify this in the context of our Privacy Policy.

Insofar as we ask users for consent to the use of cookies (e.g. in the context of a cookie consent), the legal basis of this processing is Article 6 (1) lit. a. GDPR. Otherwise, the personal cookies of the users according to the following explanations in the context of this Privacy Policy will be processed on the basis of our legitimate interests (e.g. interest in the analysis, optimisation and economic operation of our online offer within the meaning of Art. 6 para 1 lit. GDPR) or if the use of cookies is required in order to provide our contractual services, in accordance with Art. Art. 6 para. 1 lit. b. GDPR, or if the use of cookies is required for the performance of a task in the public interest or in the exercise of official authority, pursuant to Art. Art. 6 para. 1 lit. e. GDPR.

If users do not want any cookies to be stored on their device, they are asked to disable the option in their browser’s system settings. Saved cookies can be deleted in the system settings of the browser. The exclusion of cookies can lead to functional restrictions of this online offer.

A general objection to the use of cookies used for online marketing purposes can be declared in a variety of services, especially in the case of tracking, via the US website http://www.aboutads.info/choices/ or the EU site http://www.youronlinechoices.com/. Furthermore, the storage of cookies can be achieved by switching them off in the settings of the browser. Please note that not all features of this online offer can be used without cookies.

Deletion of data

The data processed by us will be deleted or restricted in accordance with legal requirements. Unless explicitly stated in this privacy statement, the data stored by us will be deleted as soon as they are no longer necessary for their intended purpose and the deletion does not conflict with any statutory storage requirements.

Unless the data is deleted because it is required for other and legally permitted purposes, its processing will be restricted. That means the data is blocked and not processed for other purposes. This applies, for example, for data that must be kept for commercial or tax reasons.

Changes and updates to the Privacy Policy

We ask the users to inform themselves regularly about the content of our Privacy Policy. We will adjust the Privacy Policy as soon as the changes to the data processing we make require it. We inform our users as soon as the changes necessitate a co-operation (e.g. consent) or other individual notification.

Business-related processing

In addition, we process

  • contract data (e.g. subject matter of the contract, duration, customer category)
  • payment data (e.g. bank details, payment history)
  • of our customers, prospects and business partners for the purpose of providing contractual services, service and customer care, marketing, advertising and market research.
Contractual services

We process the data of our clients, interested parties and other clients or contractual partners (uniformly referred to as „clients“) in accordance with Art. 6 para. 1 lit. b) GDPR in order to provide them with our contractual or pre-contractual services. The data processed, the type, scope, purpose and necessity of their processing are determined by the underlying contractual relationship. The processed data basically includes inventory data and master data of the clients (e.g. name, address, etc.), the contact data (e.g. email address, telephone number, etc.), the contract data (e.g. services used, fees, names of contact persons, etc.) and payment details (e.g. bank details, payment history, etc.).

As part of our services we can also process special categories of data acc. Art. 9 para. 1 GDPR, in particular information on the health of clients, possibly related to their ethnic origin, religious or ideological convictions or sexual orientation. If necessary, acc. Art. 6 para. 1 lit. a., Art. 7, Art. 9 (2) lit. a. GDPR, we obtain the explicit consent of the clients and process the special categories of data otherwise for purposes of health care on the basis of Art. 9 (2) (h). GDPR, § 22 para. 1 no. 1 b. Federal Data Protection Act.

If required by law or for the fulfillment of the contract, we disclose or transmit client data in the context of communication with other professionals and with third parties who are involved in the fulfillment of the contract, e.g. accounting centres or other comparable service providers, as far as this serves the provision of our services acc. Art. 6 para. 1 lit b. GDPR, is legally required acc. Art. 6 para. 1 lit c. GDPR, is prescribed to our interests or those of clients in terms of an efficient and cost-effective healthcare acc. Art. 6 para. 1 lit. F. GDPR or acc. Art. 6 para. 1 lit d. GDPR is necessary to protect vital interests of the clients or another natural person or in the context of a consent acc. Art. 6 para. 1 lit. a., Art. 7 GDPR.

As part of the use of our online offer, we can save the IP address and the time of the respective user action. The storage is based on our legitimate interests and the interests of users in the protection against misuse and other unauthorised use. We do not transfer this data to third parties, unless it is required to pursue our claims acc. Art. 6 para. 1 lit. f. GDPR or there is a legal obligation acc. Art. 6 para. 1 lit. c. GDPR.

The data is deleted if the data for the fulfillment of contractual or legal duties of care and the handling of any warranty and similar obligations is no longer required. The necessity of keeping the data is reviewed every three years; otherwise the legal storage obligations apply.

External payment service providers

We use external payment service providers whose platforms allow users and us to make payment transactions. These payment service providers may include:



As part of the fulfillment of contracts, we use the payment service providers on the basis of Art. 6 para. 1 lit. b. GDPR. Incidentally, we use external payment service providers on the basis of our legitimate interests acc. Art. 6 para. 1 lit. f. GDPR in order to offer our users effective and secure payment options.

The data processed by the payment service providers includes inventory data, such as names and addresses, bank data, such as account numbers or credit card numbers, passwords, TANs and checksums, as well as contract information, amount information and recipient-related information. The information is required to complete the transactions. However, the data entered will only be processed and stored by the payment service providers. That means we do not receive any account or credit card information, but only information with confirmation or negative information about the payment. The data may be transmitted by the payment service providers to credit reporting agencies. This transmission aims at the identity and credit check. For this we refer to the Terms and Conditions and Privacy Policy of the payment service providers.

For the payment transactions, the Terms and Conditions and the privacy notices of the respective payment service providers, which are available within the respective websites, or transactional applications apply. We also refer to these for further information and assertion of rights of revocation, information and other data subject rights.

Administration, financial accounting, office organisation, contact management

We process data in the context of administrative tasks as well as for the organisation of our business, for financial accounting and for compliance with legal obligations, such as archiving.
In doing so, we process the same data that we process in the course of rendering our contractual services. The processing principles are Art. 6 para. 1 lit. c. GDPR, Art. 6 para. 1 lit. f. GDPR. The processing affects clients, prospects, business partners and website visitors. The purpose and interest in processing lies in administration, financial accounting, office organisation, data archiving, tasks that serve the purpose of maintaining our business, performing our duties and providing our services. The deletion of the data with regard to contractual services and contractual communication corresponds to the information provided in these processing activities.

We disclose or transmit data to the financial administration, consultants, such as tax accountants or auditors, and other billing centres and payment service providers.

Furthermore, based on our business interests, we store information about suppliers, organisers and other business partners, e.g. for later contacting. We generally store this company-related data permanently.

Business analysis and market research

In order to operate our business economically, to be able to recognise market tendencies, wishes of the contractors and users, we analyse the data available to us for business transactions, contracts, inquiries, etc. We process inventory data, communication data, contract data, payment data, usage data, metadata on the basis of Art 6 para. 1 lit. f. GDPR, whereby the affected persons include contractual partners, interested parties, clients, visitors and users of our online offer.

The analyses are carried out for the purpose of business analysis, marketing and market research. In doing so, we can provide the profiles of the registered users with information, e.g. take into account their used services. The analyses serve us to increase the user-friendliness and to optimise our offer as well as the business economy. The analyses will not be disclosed externally unless they are anonymous, aggregated value analyses.

If these analyses or profiles are personal, they will be deleted or anonymised upon termination of the users, otherwise after two years from the conclusion of the contract. Incidentally, the overall business analyses and general trend determinations are created anonymously if possible.

Google Cloud Services

We leverage Google’s cloud and cloud software services (so-called Software as a Service, such as Google Suite) for the following purposes: document storage and management, calendar management, emailing, spreadsheets, presentations, sharing documents, content and information with particular recipients or publication of web pages, forms or other content and information as well as for chats and participation in audio and video conferencing.

In doing so, the personal data of the users are processed, as far as they are part of the documents and contents processed within the described services or are part of communication processes. This can include master data and contact data of users, data on transactions, contracts, and other processes and its contents. Google also processes usage data and metadata used for security and service optimisation purposes.

In the context of the use of publicly available documents, web pages or other contents, Google may save cookies on users‘ computers for the purposes of web analysis or to remember users‘ settings.

We use Google Cloud services based on our legitimate interests in efficient and secure administrative and collaboration processes acc. Art. 6 para. 1 lit. f GDPR. Further, processing is based on a contract processing contract with Google (https://cloud.google.com/terms/data-processing-terms).

For more information, see the Google Privacy Policy (https://www.google.com/policies/privacy) and the Google Cloud Services Security Advisory (https://cloud.google.com/security/privacy/). Users may object to the processing of their data in the Google Cloud to us in accordance with legal requirements. Incidentally, the deletion of the data within Google’s cloud services is determined by the remainder of the processing processes under which the data is processed (e.g. deletion of data that is no longer required for contractual purposes or storage of data required for taxation purposes).

Google Cloud Services are offered by Google Ireland Limited. In case of a transfer to the US, we refer to the Google US Privacy Shield certification (https://www.privacyshield.gov/participant?id=a2zt0000000000001L5AAI&status=Active) and the Standard Protection Terms (https://cloud.google.com/terms/data-processing-terms).

Participation in Affiliate Programs

Within our online offer we use industry-standard tracking measures based on our legitimate interests (i.e. interest in the analysis, optimisation and economical operation of our online offer) acc. Art. 6 para. 1 lit. f GDPR, as far as these are necessary for the operation of the affiliate system. We clarify the users about the technical background below.

The services offered by our contractual partners can also be advertised and linked on other websites (so-called affiliate links or after-buy systems, if, e.g. links or services of third parties are offered after conclusion of a contract). The operators of the respective websites receive a commission if users follow the affiliate links and make use of the offers.

In summary, our online offering requires us to be able to keep track of whether users who are interested in affiliate links and/or the available offers make use of the offers on the affiliate links or our online platform. For this, the affiliate links and our offers are supplemented by certain values that are part of the link or set otherwise, e.g. in a cookie. In particular, the values include the source website (referrer), the time, an online identifier of the operator of the website on which the affiliate link was located, an online identifier of the respective offer, an online identifier of the user, as well as tracking specific values such as advertisement ID, affiliate ID, and categorisations.

The online user IDs we use are pseudonymous values. That means the online identifiers themselves do not contain personal data such as names or email addresses. They only help us determine whether the same user who clicked on an affiliate link or was interested in an offer through our online offer, made use of the offer, e.g. has signed a contract with the provider. However, the online identification is personal insofar as in addition to the Online ID there is other user data available to the partner company and to us. Only in this way the partner company can tell us whether the user has made use of the offer and we, e.g. can pay the bonus.

On the basis of our legitimate interests (i.e. interest in the economic operation of our online offer acc. Art. 6 (1) lit. DSGVO) we are participants of the following partner programs:

These affiliate programs are designed to provide a medium for websites to earn advertising fees through the placement of advertisements and links to the providors of affiliate program (so-called affiliate system). That means as a partner, we earn on qualified purchases.

These affiliate programs use cookies to understand the origin of orders. Among other things, these can be identified by the fact that a user has clicked on the partner link on this website and subsequently purchased a product from the provider of the partner program or concluded a contract with or via this.

For more information about data usage by the above affiliate program providers and opt-out options, please see the company’s Privacy Policy.

Comments and posts

If users leave comments or other posts, their IP addresses based on our legitimate interests are stored for 7 days acc. Art. 6 para. 1 lit. f. GDPR. This is for our own safety, in case someone posts illegal content (insults, prohibited political propaganda, etc.). In this case, we may be sued for the comment or post and are therefore interested in the identity of the author.

Furthermore, we reserve the right, in accordance with our legitimate interests acc. Art. 6 para. 1 lit. f. GDPR, to process the information of users for the purpose of spam detection.

On the same legal basis we reserve the right, in the case of surveys, to store the IP addresses of users for the duration of their use and to use cookies to avoid multiple votes.

The information provided in the comments and posts about the person, any contact and website information as well as the content information, are stored by us permamently until the objection of the user.

Contacting

When contacting us (e.g. by contact form, email, telephone or via social media), the information of the user is processed in order to handle the contact request and its processing acc. Art. 6 para. 1 lit. b. GDPR (in the context of contractual/pre-contractual relationships), Art. 6 para. 1 lit. f. GDPR (other requests). The user information can be stored in a Customer Relationship Management System („CRM System“) or comparable request organisation.

We delete the requests, if they are no longer required. We check the requirement every two years; Furthermore, the legal archiving obligations apply.

Newsletter

With the following information we inform the users about the content of our newsletter, the registration, delivery and statistical evaluation procedure as well as their right of objection. By subscribing to our newsletter, they agree to the receipt and the procedures described.

Content of the newsletter: We send newsletters, emails and other electronic notifications with promotional information (hereinafter „newsletter“) only with the consent of the recipient or a legal permission. Insofar as the content of a newsletter is concretely described in the context of an application for the newsletter, it is decisive for the consent of the user. Incidentally, our newsletters contain information about our services and us.

Double opt-in and protocolling: Registration for our newsletter is done in a so-called double opt-in procedure. That means users will receive an email after subscribing, asking them to confirm their registration. This confirmation is necessary so that nobody can register with external email addresses. The registration for the newsletter will be logged in order to prove the registration process according to the legal requirements. This includes the storage of the login and confirmation time as well as the IP address. Likewise, the changes in the data will be logged at the newsletter service provider.

Credentials: To subscribe to the newsletter, it is sufficient for users to provide their email address. Optionally, we ask users to provide a name for personal address in the newsletter.

The sending of the newsletter and the related performance measurement are based on the consent of the recipient acc. Art. 6 para. 1 lit. a, Art. 7 GDPR in conjunction with § 7 para. 2 no. 3 UWG or if a consent is not required, based on our legitimate interests in direct marketing acc. Art. 6 para. 1 lt. F. GDPR in conjunction with § 7 para. 3 UWG.

The protocolling of the registration process is based on our legitimate interests in accordance with. Art. 6 para. 1 lit. f DSGVO. We are interested in using a user-friendly and secure newsletter system that serves our business interests as well as meeting the expectations of users and allows us to verify consent.

Termination/revocation: Users can terminate the receipt of our newsletter at any time, i.e. revoke their consent. A link to cancel the newsletter can be found at the end of each newsletter you receive. You will find a link to unsubscribe at the end of each email you receive. Alternatively, you can send an email to hello@goodism.de. We may save the email addresses for up to three years on the basis of our legitimate interests before we delete them in order to provide evidence of prior consent. The processing of this data is limited to the purpose of a possible defense against claims. An individual request for cancellation is possible at any time, provided that at the same time the former existence of a consent is confirmed.

Mailchimp

The newsletters are sent by MailChimp, a mailing service provider of Rocket Science Group, LLC, 675 Ponce De Leon Ave NE #5000, Atlanta, GA 30308, USA. The privacy policy of the newsletter service provider can be viewed here: https://mailchimp.com/legal/privacy/. The Rocket Science Group LLC is Privacy Shield certified, which provides a guarantee to comply with European data protection standards (https://www.privacyshield.gov/participant?id=a2zt0000000TO6hAAG&status=Active). We cooperate with the service provider based on our legitimate interests acc. Art. 6 para. 1 lit. f. GDPR and a data processing agreement acc. Art. 28 para. 3 p. 1 GDPR.

The newsletter service provider may retrieve the data of the recipients in pseudonymous form, i.e. without assignment to a user in order to optimise or improve their own services, e.g. for the technical optimisation of delivery and the display of newsletters or for statistical purposes. However, the service provider does not use the data of our newsletter recipients to contact them or to pass the data on to third parties.

Success measurement: The newsletters contain a so-called „web beacon“, i.e. a pixel-sized file that is retrieved from the server when opening the newsletter from our server, or if we use a service provider, from their server. As part of this, technical information, such as information about the browser and the system, as well as the user’s IP address and time of the retrieval are collected.

This information is used to improve the technical performance of the services based on the technical data, the target groups, their reading behaviour, the retrieval locations (which can be determined with the help of the IP address) or the access times. The statistical surveys also include determining whether the newsletters are opened, when they are opened and which links are clicked. For technical reasons, this information can be assigned to the individual newsletter recipients. However, it is neither our intention nor, if used, that of the newsletter service provider to observe individual users. The evaluations serve us much more to recognise the reading habits of our users and to adapt and customise our content according to the interests of our users.

Unfortunately, a separate revocation of the success measurement is not possible. In this case, the entire newsletter subscription must be terminated.

SimplyBook.me

For services offered on this website, appointments can be arranged through the booking portal SimplyBook.me, 4 Riga Feraiou Str., Omega Business Center, 3095 Limassol, Cyprus. The privacy policy of the shipping service provider can be viewed here: https://simplybook.me/en/policy. We cooperate with the service provider based on our legitimate interests acc. Art. 6 para. 1 lit. f. GDPR and a order processing contract acc. Art. 28 para. 3 p. 1 GDPR. The newsletter service provider may retrieve the data of the recipients in pseudonymous form, i.e. without assignment to a user in order to optimise or improve their own services, e.g. for the technical optimisation of the booking portal or for statistical purposes. The newsletter service provider may retrieve the data of the recipients in pseudonymous form, i.e. without assignment to a user in order to optimise or improve their own services, e.g. for the technical optimisation of delivery and the display of newsletters or for statistical purposes. However, the service provider does not use the data of our clients to contact them or to pass the data on to third parties.

With the following notes we inform you about the agreement and reminder procedure of and with SimplyBook.me. By using the services of the booking portal through our website, you agree to the procedure. You can access our booking page at SimplyBook.me either via the integration on our site or directly via the following link (https://goodism.simplybook.it).

Registration data: To schedule an appointment, please provide your name, email address and phone number.

Data processing: The booking portal SimplyBook.me sends you an e-mail each to confirm the appointment or to confirm your cancellation of an appointment. In addition, a reminder will be sent by e-mail one day before the appointment. In addition, we use the telephone number or email address provided by you as part of the service provision for all directly connected purposes. The activities on the booking platform SimplyBook.me are logged in order to prove the booking process according to the legal requirements. This includes the storage of the booking or cancellation time as well as the IP address.

Processing permissions: The sending of emails is based on the consent of the recipients acc. Art. 6 para. 1 lit. a, Art. 7 GDPR in conjunction with § 7 para. 2 no. 3 UWG or on the basis of the statutory permission in accordance with. § 7 Abs. 3 UWG. Our analogous use of your e-mail address and telephone number takes place in the context of inquiries and contract processing acc. Art. 6 para. 1 lit. b GDPR. The protocolisation of the booking transactions on the booking portal of simplybook.me is based on our legitimate interest acc. Art. 6 para. 1 lit. f GDPR.

Hosting and emailing

The hosting services we use are designed to provide the following services: infrastructure and platform services, computing capacity, storage and database services, emailing, security, and technical maintenance services we use to operate this online offer.

In this connection, we or our hosting provider, process inventory data, contact data, content data, contract data, usage data, meta and communication data of clients, prospects and visitors of this online offer based on our legitimate interests in an efficient and secure provision of this online offer acc. Art. 6 para. 1 lit. f GDPR in conjunction with Art. 28 GDPR (conclusion of data processing agreement).

Collection of access data and log files

On the basis of our legitimate interests we, or our hosting provider, collect data about every access to the server on which this service is located (so-called server log files) acc. Art. 6 para. 1 lit. f. GDPR. The access data includes the name of the retrieved web page, file, date and time of retrieval, amount of data transferred, notification of successful retrieval, browser type and version, the user’s operating system, referrer URL (the previously visited page), IP address and the requesting provider.

Logfile information is stored for security purposes (e.g. to investigate abusive or fraudulent activities) for a maximum of 7 days and then deleted. Data whose further retention is required for evidential purposes are excluded from the erasure until the final clarification of the incident.

Google Tag Manager

Google Tag Manager is a solution that allows us to manage so-called web site tags through one interface (including integrating Google Analytics and other Google marketing services into our online offer). The tag manager itself (which implements the tags) does not process users‘ personal data. With regard to the processing of users‘ personal data, reference is made to the following information about the Google services. Usage Policy: https://www.google.com/intl/en/tagmanager/use-policy.html.

Google Analytics

We use Google Analytics, a web analytics service from Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland („Google“). Google uses cookies. The information generated by the cookie about the use of the online offer by the users are usually transmitted to a Google server in the USA and stored there.

Google will use this information on our behalf to evaluate the use of our online offer by users, to compile reports on the activities within this online offer and to provide us with further services related to the use of this online offer and the internet usage. In this case, pseudonymous user profiles of the processed data can be created.

We only use Google Analytics with activated IP anonymisation. This means that the IP address of the users is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases the full IP address will be sent to a Google server in the US and shortened there.

The IP address submitted by the user’s browser will not be merged with other data provided by Google. Users can avoid the storage of cookies by setting their browser software accordingly; Users may also prevent the collection of the data generated by the cookie related to their use of the online offer as well as the processing of this data by Google by downloading and installing the browser plug-in available under the following link:
http://tools.google.com/dlpage/gaoptout?hl=de.

If we ask the users for consent (e.g. in the context of a cookie consent), the legal basis of this processing is Art. 6 para. 1 lit. a. GDPR. Otherwise, the personal data of the users will be processed on the basis of our legitimate interests (i.e. interest in the analysis, optimisation and economic operation of our online offer acc. Art. 6 para. 1 letter f GDPR).

As far as data is processed in the US, we point out that Google is Privacy Shield certified, thereby ensuring compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).

More information about Google’s data usage, setting options and opt-out can be found in Google’s Privacy Policy (https://policies.google.com/privacy) and Google’s Ads Settings (https://adssettings.google.com/authenticated).

The personal data of users will be deleted or anonymised after 14 months.

Targeting with Google Analytics: We use Google Analytics to display advertisements posted within Google and its affiliate advertising services, only to those users who have shown an interest in our online offering or certain features (e.g. interest in specific topics or products determined by the websites visited) that we submit to Google (so-called „Remarketing Audiences“ or „Google Analytics Audiences“). With Remarketing Audiences, we also want to make sure that our ads meet the potential interest of users.

Google AdWords and Conversion-Tracking

We use Google’s online marketing service „AdWords“ to place ads on the Google advertising network (e.g., in search results, in videos, on websites, etc.) to show them to users who have a potential interest in the ads. This allows us to better target advertisements for and within our online offer so that we only present ads to users that potentially match their interests. If a user e.g. sees ads for products he was looking for on other online offers, this is called remarketing. For these purposes, upon access to our and other websites where the Google Advertising Network is active, Google will immediately execute a code and so-called (re)marketing tags (invisible graphics or code, also known as „web beacons „) will be incorporated into the website. With their help, an individual cookie on the device, a small file is saved on the device (instead of cookies, comparable technologies can be used). In this file is noted which web pages the user visited, which content he is interested in and what offers the user has clicked, as well as technical information about the browser and operating system, referring web pages, time of the visit and other information on the use of the online offer.

Furthermore, we receive an individual „conversion cookie“. The information obtained through the cookie is used by Google to generate conversion statistics for us. However, we only receive information about the anonymous total number of users who clicked on our ad and that were redirected to a conversion tracking tag page. We do not receive information that personally identifies users.

The data of the users are processed pseudonymously in the context of the Google advertising network. That means Google stores and processes e.g. not the name or the email address of the users, but processes the relevant data cookie-related within pseudonymous user profiles. That means from the perspective of Google, the ads are not managed and displayed to a specifically identified person, but to the cookie owner, regardless of who the owner of the cookie is. This does not apply if a user has explicitly allowed Google to process the data without this pseudonymisation. The information collected about users is transmitted to Google and stored on Google’s servers in the United States.

If we ask the users for consent (e.g. in the context of a cookie consent), the legal basis of this processing is Art. 6 para. 1 lit. a. GDPR. Otherwise, the personal data of the users will be processed on the basis of our legitimate interests (i.e. interest in the analysis, optimisation and economic operation of our online offer acc. Art. 6 para. 1 letter f GDPR).

As far as data is processed in the US, we point out that Google is Privacy Shield certified, thereby ensuring compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active)

More information about Google’s data usage, setting options and opt-out can be found in Google’s Privacy Policy (https://policies.google.com/privacy) and Google’s Ads Settings (https://adssettings.google.com/authenticated).

Jetpack (WordPress Stats)

We use the plugin Jetpack (here the subfunction „WordPress Stats“), from Automattic Inc., 60 29th Street #343, San Francisco, CA 94110, USA, which integrates a tool for statistical analysis of visitor access. Jetpack uses so-called „cookies“, text files that are stored on the device of the user and allow an analysis of the use of the website.

The information generated by the cookie about the use of this online offer is stored on a server in the USA. From the processed data user profiles can be created, being used only for analysis and not for advertising purposes. More information can be found in Automattic’s Privacy Policy: https://automattic.com/privacy/ and Jetpack Cookie Hints: https://jetpack.com/support/cookies/.

If we ask the users for consent (e.g. in the context of a cookie consent), the legal basis of this processing is Art. 6 para. 1 lit. a. GDPR. Otherwise, the personal data of the users will be processed on the basis of our legitimate interests (i.e. interest in the analysis, optimisation and economic operation of our online offer acc. Art. 6 para. 1 letter f GDPR).

Online presence in social media

We maintain online presence within social networks and platforms in order to communicate with clients, prospects and users and to inform them about our services.

We point out that data of the users outside the area of the European Union can be processed. This may result in risks to users because, e.g. the enforcement of user rights could be made more difficult. With respect to US providers who are Privacy Shield certified, we point out that they are committed to respecting EU privacy standards.

Furthermore, the data of the users are usually processed for market research and advertising purposes. Thus, e.g. user profiles can be created from the user behaviour and the resulting interests of the users. The usage profiles may in turn be used to e.g. place advertisements inside and outside the platforms that are allegedly in line with users‘ interests. For these purposes, cookies are usually stored on the devices of the users, in which the user behaviour and the interests of the users are stored. Furthermore, in the usage profiles, data can also be stored independently of the devices used by the users (in particular if the users are members of the respective platforms and are logged in to them).

The processing of personal data is based on our legitimate interests in an effective information of users and communication with users in accordance with Art. 6 para. 1 lit. f. GDPR. If the users are asked by the respective providers of the platforms for a consent to the above-mentioned data processing, the legal basis of the processing is Art. 6 para. 1 lit. a., Art. 7 GDPR.

For a detailed description of the respective processing and the possibilities of contradiction (opt-out), we refer to the following linked information of the provider.

Also in the case of requests for information and the assertion of user rights, we point out that these can be claimed most effectively directly with the providers. Only the providers have access to the data of the users and can directly take appropriate measures and provide information.

Integration of services and contents of third parties

Based on our legitimate interests (i.e. interest in the analysis, optimisation and economic operation of our online offer acc. Art. 6 para. 1 letter f GDPR), we make use of content or service offers from third-party providers in order to provide our online offer, such as videos or fonts (collectively referred to as „content“).

This always presupposes that the third party providers of this content recognise the IP address of the users, as they could not send the content to their browser without the IP address. The IP address is therefore required for the presentation of this content. We endeavor to use only content whose respective providers use the IP address only for the delivery of the content. Third parties may also use so-called pixel tags (invisible graphics, also referred to as „web beacons“) for statistical or marketing purposes. The „pixel tags“ can be used to evaluate information, such as visitor traffic, on this website. The pseudonymous information may also be stored in cookies on the user’s device and may include technical information about the browser and operating system, referring web pages, time of visit and other information regarding the use of our online offer as well as be combined with information from other sources.

Vimeo

We may embed the videos of the platform „Vimeo“ of Vimeo Inc., Attention: Legal Department, 555 West 18th Street New York, New York 10011, USA. If the users are members of the platform Vimeo, Vimeo can assign the retrieval of these contents and functions to the user profiles on Vimeo. Vimeo Privacy Policy: https://vimeo.com/privacy. Please note that Vimeo may use Google Analytics and refer to the Privacy Policy (https://policies.google.com/privacy) and opt-out options for Google Analytics (http://tools.google.com/dlpage/gaoptout?hl=de) or Google’s ad settings (https://adssettings.google.com/).

Youtube

We embed videos from the platform „YouTube“ from Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. If the users are members of the platform Youtube, Youtube can assign the retrieval of these contents and functions to the user profiles on Youtube. Youtube Policy: https://www.google.com/policies/privacy/ and the opt-out option: https://adssettings.google.com/authenticated.

Google Fonts

We embed fonts („Google Fonts“) of the provider Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. According to Google, users‘ data is used solely for the purpose of displaying fonts in users‘ browsers. The integration is based on our legitimate interests in a technically secure, maintenance-free and efficient use of fonts, their uniform representation as well as the consideration of possible licensing restrictions for their integration. Privacy Policy: https://www.google.com/policies/privacy/.

Google ReCaptcha

We embed the function to detect bots, e.g. for submissions to the online forms („ReCaptcha“) of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, and refer to the Privacy Policy: https://www.google.com/policies/privacy/ and the opt-out option: https://adssettings.google.com/authenticated.

Google Maps

We embed maps from the Google Maps service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. The processed data may include, in particular, users‘ IP addresses and location data, but these are not collected without their consent (usually as part of the settings of their mobile devices). The data can be processed in the USA. We refer to the Privacy Policy: https://www.google.com/policies/privacy/ and the opt-out option: https://adssettings.google.com/authenticated.

Adobe Typekit-fonts

Based on our legitimate interests (i.e. interest in the analysis, optimisation and economic operation of our online offer as defined in Art. 6 para. 1 lit. f., GDPR), we rely on external „Typekit“ fonts of the provider Adobe Systems Software Ireland Limited , 4-6 Riverwalk, Citywest Business Campus, Dublin 24, Republic of Ireland. Adobe is Privacy Shield certified, which provides a guarantee to comply with European privacy legislation (https://www.privacyshield.gov/participant?id=a2zt0000000TNo9AAG&status=Active).

Usage of Facebook Social Plugins

We use social plugins („plugins“) of the social network facebook.com on the basis of our legitimate interests (i.e. interest in the analysis, optimisation and economic operation of our online offer as defined in Art. 6 para. 1 letter f GDPR) , which is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland („Facebook“). This can include content such as pictures, videos or text and buttons with which users can share contents of this online offer within Facebook. The list and appearance of Facebook Social Plugins can be viewed here: https://developers.facebook.com/docs/plugins/. Facebook is Privacy Shield certified under, providing a guarantee to comply with European privacy legislation (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active).

When a user uses a feature of this online offer that includes such a plugin, their device establishes a direct connection to the Facebook servers. The content of the plugin is transmitted by Facebook directly to the device of the user and incorporated into the online offer. In the process, user profiles of the processed data can be created. Therefore, we do not have influence on the extent of the data that Facebook collects with the help of this plugin. By integrating the plugins, Facebook receives the information that a user has accessed the corresponding page of the online offer. If the user is logged in to Facebook, Facebook can assign the visit to his Facebook account. If users interact with the plugins, e.g. press the Like button or leave a comment, the information is transmitted from their device directly to Facebook and stored there. If a user is not a member of Facebook, there is still the possibility that Facebook will find out their IP address and save it. According to Facebook, only an anonymous IP address is stored in Germany. The purpose and scope of the data collection and the further processing and use of the data by Facebook, as well as the related rights and settings options for protecting the privacy of users, can be found in Facebook’s Privacy Policy: https://www.facebook.com/about/privacy/. If a user is a Facebook member and does not want Facebook to collect data about him via this online offer and link it to his member data stored on Facebook, he must log out of Facebook and delete his cookies before using our online offer. Other settings and disagreements on the use of data for promotional purposes are possible within the Facebook profile settings: https://www.facebook.com/settings?tab=ads or via the US-American site http://www.aboutads.info/choices/ or via the EU page http://www.youronlinechoices.com/. The settings are platform independent, i.e. they are applied for all devices, such as desktop computers or mobile devices.

We use social plugins („plugins“) of the social network facebook.com on the basis of our legitimate interests (i.e. interest in the analysis, optimisation and economic operation of our online offer as defined in Art. 6 para. 1 letter f GDPR) , which is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland („Facebook“). This can include content such as pictures, videos or text and buttons with which users can share contents of this online offer within Facebook. The list and appearance of Facebook Social Plugins can be viewed here: https://developers.facebook.com/docs/plugins/. Facebook is Privacy Shield certified under, providing a guarantee to comply with European privacy legislation (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active).
When a user uses a feature of this online offer that includes such a plugin, their device establishes a direct connection to the Facebook servers. The content of the plugin is transmitted by Facebook directly to the device of the user and incorporated into the online offer. In the process, user profiles of the processed data can be created. Therefore, we do not have influence on the extent of the data that Facebook collects with the help of this plugin. By integrating the plugins, Facebook receives the information that a user has accessed the corresponding page of the online offer. If the user is logged in to Facebook, Facebook can assign the visit to his Facebook account. If users interact with the plugins, e.g. press the Like button or leave a comment, the information is transmitted from their device directly to Facebook and stored there. If a user is not a member of Facebook, there is still the possibility that Facebook will find out their IP address and save it. According to Facebook, only an anonymous IP address is stored in Germany. The purpose and scope of the data collection and the further processing and use of the data by Facebook, as well as the related rights and settings options for protecting the privacy of users, can be found in Facebook’s Privacy Policy: https://www.facebook.com/about/privacy/. If a user is a Facebook member and does not want Facebook to collect data about him via this online offer and link it to his member data stored on Facebook, he must log out of Facebook and delete his cookies before using our online offer. Other settings and disagreements on the use of data for promotional purposes are possible within the Facebook profile settings: https://www.facebook.com/settings?tab=ads or via the US-American site http://www.aboutads.info/choices/ or via the EU page http://www.youronlinechoices.com/. The settings are platform independent, i.e. they are applied for all devices, such as desktop computers or mobile devices.

Twitter

Within our online offer features and content of the Twitter service offered by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA, may be incorporated. This includes e.g. content such as images, videos, or text and buttons that allow users to share content from this online offer within Twitter. If the users are members of the platform Twitter, Twitter can assign the retrieval of these contents and functions to the user profiles on Twitter. Twitter Privacy Shield certified, which provides a guarantee to comply with European privacy legislation (https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active). Privacy Policy: https://twitter.com/privacy, Opt-Out: https://twitter.com/personalization.

Instagram

Within our online offer features and content of the Instagram service offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA, may be incorporated. This includes e.g. content such as images, videos, or text and buttons that allow users to share content from this online offer within Instagram. If the users are members of the platform Instagram, Instagram can assign the retrieval of these contents and functions to the user profiles on Instagram. Instagram Privacy Policy: http://instagram.com/about/legal/privacy/.

Pinterest

Within our online offer features and content of the Pinterest service offered by Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA, may be incorporated. This includes e.g. content such as images, videos, or text and buttons that allow users to share content from this online offer within Pinterest. If the users are members of the platform Pinterest, Pinterest can assign the retrieval of these contents and functions to the user profiles on Pinterest. Pinterest Privacy Policy: https://about.pinterest.com/privacy-policy.

Xing

Within our online offer functions and contents of the service Xing, offered by XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany, can be integrated. This includes e.g. content such as images, videos, or text and buttons that allow users to share content from this online offer within Xing. If the users are members of the platform Xing, Xing can assign the retrieval of these contents and functions to the user profiles on Xing. Xing’s Privacy Policy: https://privacy.xing.com/en/privacy_policy.

LinkedIn

Within our online offer features and content of the LinkedIn service offered by LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Ireland, may be incorporated. This includes e.g. content such as images, videos, or text and buttons that allow users to share content from this online offer within LinkedIn. If the users are members of the platform LinkedIn, LinkedIn assign the retrieval of these contents and functions to the user profiles on LinkedIn. LinkedIn is Privacy Shield certified, which provides a guarantee to comply with European privacy legislation (https://www.privacyshield.gov/participant?id=a2zt0000000L0UZAA0&status=Active). Privacy Policy: https://www.linkedin.com/legal/privacy-policy, Opt-Out: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

Adapted by the website owner
Created with Datenschutz-Generator.de by RA Dr. med. Thomas Schwenke

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